AHMED, Amani Suliman; ALABBAS, DAQLAH HAMAD. The Role of Public Relations in Enhancing Marketing Efficiency and Achieving Competitive Advantage: An Applied Study on Saudi Telecom Company (2025). Ibn Khaldoun Journal for Studies and Researches, فلسطين, v. 6, n. 5, 2026. DOI: 10.56989/benkj.v6i5.1885. Disponível em: https://www.benkjournal.com/index.php/benkj/article/view/1885. Acesso em: 1 may. 2026.